People ask.
They don't browse anymore.
Website Navigator replaces the search bar, the form and the chatbot with a single conversation that already knows the visitor, captures the lead, and syncs it to your CRM.
- Voice or text — the visitor's choice
- Every lead synced to your CRM
New hero concept · conversation constellation
Everything happens
inside the conversation.
Search, compare, book, buy, capture and sync — your visitor never leaves the chat, and neither does the lead.
1.8bn
UK ChatGPT visits in the first 8 months of 2025 — now the UK's second-largest search service.
Ofcom, Online Nation 2025
37%
of UK under-40s already use AI for at least half their internet searches — the asking habit is the new default.
Attest, 2025
35%
of UK shoppers now use AI to buy — up 39% in a year.
Adyen, 2025 Retail Report
57%
of UK consumers would use an AI chatbot on a brand's website — the highest of any market surveyed.
Attest, 2025
It already knows the visitor —
before they say anything.
Where they came from, how often they've been, what they saved, the question they asked last time — all pulled together before the first message.
How one conversation
becomes one CRM record.
No numbered steps. One continuous conversation — and you watch the lead assemble itself from it, in real time.
It tells you
what to teach it next.
Every conversation is scored against a rubric — so you see exactly what Website Navigator is good at, and exactly where to feed it more. It surfaces the gaps. You close them.
Every conversation, scored.
A self-evaluation rubric scores every conversation — helpfulness, accuracy, tone, resolution — so you see quality at a glance: what it is good at, and where it is weak.
- Helpfulnessanswered in full
- Accuracymatched the catalogue
- Toneon-brand
- Resolutionhedged on delivery
What to teach it next.
The questions visitors keep asking that it cannot answer yet — ranked, with counts and a "teach it" action, delivered to your inbox weekly. It surfaces the gaps for you to teach; it does not fix itself.
- 1Delivery cut-off timesTeach
- 2Finance & 0% optionsTeach
- 3Returns after 30 daysTeach
See it on your site.
In 15 minutes.
No slides. No pitch deck. We load Website Navigator with your products and walk through what it would say to your visitors.

